Become an Affiliate

Boo invites publishers, streamers, affiliates and marketing partners to join a straightforward partnership that turns traffic into revenue. We build lasting relationships with content creators and performance marketers, offering clear tools and practical support so partners can optimise campaigns and grow player value over time.

Programme purpose

Our affiliate programme is designed to align mutual goals: you bring engaged audiences, we provide a player-friendly casino brand and the operational tools to convert visits into tracked player activity. The programme suits publishers, streamers, comparison sites and social channels looking for a reliable partner in the online casino space.

Partnership benefits

Partners get access to a range of commercial and operational benefits focused on usability and transparency. We supply ready-to-use creatives, localized landing pages, tracking links and campaign assets. Reports and insight feeds help you monitor performance, and our team provides practical guidance on creative testing and traffic optimisation.

Commission structure

We offer flexible, performance-driven commission models that can be tailored to the type of traffic you send. Payout options are negotiated per partnership and designed to reflect player value rather than one-size-fits-all terms. Specific structures and thresholds are discussed during onboarding to ensure a fair setup for both sides.

Tracking and reporting transparency

Tracking is handled with clear reporting so you can see clicks, registrations and depositing activity. Partners receive dashboard access with up-to-date metrics and downloadable reports to reconcile results. We maintain safeguards to prevent fraud and to protect legitimate partner revenues, while keeping campaign data accessible and auditable.

Marketing tools and support

Access a creative library with banners, native units, video snippets and pre-built landing pages that you can localize. Deep links and campaign parameters make it easy to route traffic to specific pages. Our affiliate support team assists with campaign setup, creative testing and troubleshooting to help improve conversion rates without excessive back-and-forth.

Long-term cooperation

We focus on sustainable relationships. That means regular performance reviews, seasonal campaign planning and the option to agree on bespoke terms for high-performing partners. Compliance, responsible-gambling policies and clear promotional rules are part of the partnership to protect long-term revenues and player trust.

To discuss partnership opportunities, contact us at [email protected] and we will arrange an introduction and share the programme details.